When customers enter a modern supermarket, they expect a wide range of delicacies: behind the shelves housing crisp apples, there are cupboards with colorful donuts and, a few meters further, there is a large selection of fresh coleslaw salads.
One of the reasons that this food looks so delicious is due to the use of products from JSI Store Fixtures headquartered in Milo Maine, USA. They equip many supermarkets in the USA with shelves and refrigerated cabinets. Alongside the perfect positioning and the perfect lighting, they also keep the temperature ideal at all times.
Focus on quality

JSI started as a manufacturer of non-refrigerated displays for the supermarket industry. The company expanded its range by offering refrigerated merchandisers with custom wood aesthetics to integrate departments throughout the supermarket seamlessly. ebm-papst was involved in the refrigerated merchandisers right from the start.
“We offer our customers the highest quality and reliability,” explains Travis Smith, Director of Refrigeration at JSI. “That’s why it goes without saying that we only use the highest quality components in our merchandisers.” JSI primarily uses ESM fans from ebm-papst, driven by energy-saving electronically commutated motors. They are particularly compact and durable and are characterized by their energy efficiency.
“We offer our customers the highest quality and reliability. That’s why it goes without saying that we only use the highest quality components in our merchandisers.”
Travis Smith, Director of Refrigeration at JSI
On-site for fast support

“Thanks to fans from ebm-papst, with the wide range of adjustability the ESM fans offer, they can be used in every model refrigerator we produce,” says Smith. JSI sees another advantage in producing fans in the USA. Eric Gleason, Distribution Sales Manager at ebm-papst Inc., underlines this: “Localizing production of ESM fans to the US has brought the supply chain closer to our customers. This is a real advantage that we can offer customers, providing them with more flexibility and customization of their product. Localized supply chains allow customers like JSI to get their products quickly and reliably and can also review our production process for greater peace of mind that they are receiving the highest quality product.”
Thanks to local production, ebm-papst also manufactures the fans for JSI as a complete fan assembly with the motor, blade and wall ring fully assembled. . This enables JSI to install the fans in a variety of their refrigerated cabinets even more quickly and easily. “This saves us a lot of time and work, as we can assume that the installation conditions will always be the same and always be the ones we specified,” says Smith. And once the fans from ebm-papst are installed, neither JSI nor the customers notice them. “And that”, he says with a smile, “is actually the best compliment that I can give the products in terms of their reliability and robustness.”
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